Services Web Development

Web development

Web development agency in London: Built around what the website needs to do.

Once the experience is designed, we build the technology behind it, keeping performance, flexibility and future growth in mind.

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Web design

Decides how it should workStrategy, structure, UX, UI and content. See web design

Web development

Makes sure it doesThe code, systems and care that turn the design into a working website.

Bespoke development

Built for the business, not bent to fit a template

Where it makes sense, we build custom experiences rather than forcing a business into the limits of an off-the-shelf theme. The site does what the design intended, and can grow when the business does.

  • Front-end development
  • Responsive development
  • Interactive features
  • Custom components
  • Animations
  • Content management
  • APIs

Content management

Easy for your team to keep up to date

We set up the site so the people running the business can change what they need to, without calling a developer.

  • Text
  • Images
  • Products
  • Articles
  • Projects
  • Staff
  • Locations
  • Menus

There is no single CMS that suits every business. We recommend one based on what you need to edit, how often, who is doing it and what the site connects to.

E-commerce development

Shops that work behind the scenes too

Everything between a customer finding a product and the order arriving at their door.

  • Product catalogue
  • Payments
  • Checkout
  • Inventory integrations
  • Shipping
  • Promotions
  • Subscriptions, where relevant
  • Customer accounts
  • Order communications

System integrations

Connected to the tools you already use

A website rarely works alone. We connect it to the systems the business runs on, so information moves without being copied by hand.

  • CRM
  • Email marketing
  • Booking software
  • Payment providers
  • Analytics
  • Inventory
  • Forms
  • Customer databases
  • Third-party APIs

Performance

Fast, on every device

Speed shapes how a site feels and how many people stay. We build with performance in mind from the start rather than fixing it afterwards.

  • Page speed
  • Asset optimisation
  • Image optimisation
  • Responsive loading
  • Code quality
  • Core web performance principles

SEO foundations

Technically ready to be found

We put the technical groundwork in place so search engines can read, understand and index the site properly.

  • Page structure
  • Metadata
  • Semantic markup
  • Sitemaps
  • Internal linking foundations
  • Redirects
  • Indexing considerations
  • Structured data, where relevant

Good foundations give a site the best chance in search. No one can honestly promise rankings, and we won’t.

Security & maintenance

Looked after once it’s live

A website needs care after launch. We follow sensible security practice and can keep the site updated, backed up and monitored.

  • Updates
  • Backups
  • Monitoring
  • Dependencies
  • Security best practices
  • Maintenance
  • Hosting options

No website can be made completely risk-free. What we can do is reduce the risk and make recovery straightforward if something goes wrong.

Accessibility

Usable by more people

Accessibility is part of how a site is built, not a layer added on top. Development can take into account:

  • Keyboard navigation
  • Semantic structure
  • Contrast
  • Alternative text
  • Responsive text
  • Forms
  • Assistive technologies

Testing

Checked before anyone else sees it

Before launch, we test the site the way customers will actually use it.

  • Desktop
  • Mobile
  • Browsers
  • Forms
  • Checkout
  • Performance
  • Interactions

Continuous improvement

Launch doesn’t have to be the end

Once the site is live, how people actually use it tells us more than any assumption could. Real behaviour and real data can shape the next round of refinements, so the website keeps getting better rather than slowly falling behind.

Build something that lasts

Tell us what the website needs to do. We’ll work out how best to build it.

Build something that lasts